Plastic plan
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Success is rarely the product of the initial plan, but rather of ruthlessly exploiting any advantage, no matter how small, until it succeeds.
The term ‘plastic’ refers to neuroplasticity, or the plasticity of the brain. Plans should have similar traits.
A plastic plan:
- favors change without exhorbitant costs (agile principle);
- copes with uncertainty and change;
- conceives strategies and tactics and developing plans of action to suit a given situation; so has a high situational awareness;
A plastic plan exploits the ooda loop to react consistently faster than the competition and often succeeds at relatively small costs.