- A good traveller has no fixed plans, and is not intent on arriving.
- Setting a vague #goal is like walking into a restaurant and saying, “I'm hungry. I want some food.”
- Knowing where you are headed enables you to differentiate between a destination and a detour.
- It is required that the team members clearly understand which commonly accepted goal they are pursuing. This mobilizes the social assets.
- Also, see Mark Divine on goal setting in his book Unbeatable Mind.
Create throwaway, or plastic plans:
- Making a plan is a good way to find out what we want, the exact solution.
- After making a plan, throw it away since we all co-created it and therefore know it. Treat a plan like the meeting minutes of a co-creation and discovery effort.
A smart goal:
- gives direction;
- creates focus;
- prevents drift;
- makes things concrete and tangible;
- makes things testable, verifiable;
- tells you when you have arrived;
- allows closure;
- calls to action;
- brings satisfaction.
- Failed research projects had as their most significant factor a lack of clarity in their purpose or goal definition. So nobody was really paying attention during the ‘ride’, as to timing or achievements or, more importantly, whether the research was still on course. An impossible situation to begin with, because with no clear goals, there is no feedback. Any wind will do, any global position goes. Moreover it appeared that the questions to which the research needed to answer were all but formulated in a clear and focused way. Too many questions, too broad and often ambiguous. In any case, no questions that helped to set the clear course for the research, let alone making it possible to check progress.
Also, see Category » Objective.