Product

Sources

• Venture Beat » Dan Maccarone » 5 product design mistakes you need to avoid
  1. YOU are not the audience
  2. Your initial feature-set ≠ strategy
  3. Don’t let the offline world dictate the digital experience
  4. Always collaborate to build the best products
  5. Stop chasing trends

Pearls for Product

Product	Goal:	Therefore:
Product backlog	do the right things (a.k.a. effectiveness}	Create a single ordered list of items to do, with crystal clear acceptance criteria.
Product owner	have passion and vision develop products that people want to buy
Product vision	provide the essential direction and focus to everyone	Capture your product vision in a concise and relevant template and use it consistently and repeatedly in all your communication.
Scenarios define wish	get a clear picture of what users need
User story	be crystal clear on what who wants and why so it can be build